Now you can create incredibly powerful Recipes that start with a tweet. We’re proud to re-introduce four Twitter Triggers on IFTTT:
The enthusiasm around these Triggers from the team at Twitter has been especially encouraging. This is only the beginning!
— Alan Watts
Two Januarys ago, I received my Notion Ink Adam, a first run Android tablet that was hoping to trump the iPad 1. Unfortunately, the tablet has been little more than a paperweight, as slow OS releases rendered the device useless. I’ve since moved on to buy (and subsequently sell) an iPad 2, and 3. I’m now rocking my Galaxy Nexus 7 and couldn’t be happier.
Although it was a flop, the Adam brought a technology to the table that I’m still waiting to see from other manufacturers: Pixel Qi displays.
Quite simply, Pixel Qi allows for full-color LCDs to change “modes” to a e-ink (Kindle-esque) style display. This means you can go in direct sunlight with your mobile and still have an incredibly legible display with full touchscreen capacity. The now 2-year old Adam featured Pixel Qi as an optional display, and worked incredibly well (aside from the aforementioned slow OS updates).
A quick demo of the Pixel Qi technology.
I’m wondering what ever happened to this type of display - It could literally change the way many people interact with their mobile devices, and would be a feature millions would flock to if offered. If you’ve got any more info than I do, please pass it along. In the mean time, I guess we’ll continue to wait… sigh.
The final stretch of the year is upon us; days are getting shorter, lines are getting longer and attire is getting tackier with each passing holiday party.
It’s time to enjoy it all, right?
This is advertising – clients and deadlines wait for no one.
While not currently in an agency, my friends and I have been noting the weight of assignments, pitches and presentations; the professors atVCU Brandcenterare ensuring that our stress levels are on par with that of the industry.
In fact, recently I spoke with a few of prospective Brandcenter students about the program.
“Can you tell us what your day looked like, say, yesterday?” asked one particularly tall girl donning Warby Parkerglasses.
Instinctively, I pulled out my phone and showed her my Google Calendar:
Meetings, check-ins, a track-wide holiday gift swap, concepting session, class, prototype testing and a reminder to move my parking spot.
From 7:15 AM until 9:45 PM, the most “free time” that I had was in 10-to-25 minute chunks separating my scheduled events.
“Welcome to advertising,” I thought.
“You’ll put in the 90-hour weeks, sleep in the building, and be on a first name basis with the Starbucks baristas…yeah, it’s the most fun you probably never want to have again,” I told them.
“But when do you have time to beyou?” followed, almost on cue.
That one carried a lot more weight than I would have guessed.
It became strikingly clear in that moment that life can’t be purely output. The creative problem solving of advertising is the product of many great minds, drawing on vast pools of experiences and passions. I paused with my group, flipped open myWhitelinesnotepad, and wrote the following:
“INPUT ≥ OUTPUT!?”
Holiday season or not:
It is more important than ever to step back, embrace who you are, what you love, and why you got into this industry in the first place.
I’m not here to advocate more hours spent at your agency’s favorite watering hole or extra self-loathing sessions at your gym – unless youreally dolike the gym. Call your grandmother, read a magazine, watch SNL, smoke a cigar, laze in a bath, go for a hike, meet a stranger, write a note to an old friend, drink some Chai.
What things would you continue to do forever – even if you were to become a millionaire tomorrow?
Go do more ofthose things.
Because in the end, your output – and therefore your job – requires them.